
We produced the official announcement of Motul’s partnership with Dai Yoshihara, filming in Los Angeles and weaving that footage together with our coverage from the Rolex 24 at Daytona, the Long Beach Grand Prix, and archival highlights from Dai’s career.
The piece follows Dai’s journey through motorsport, from the precision of Formula Drift to the challenge of the Pikes Peak International Hill Climb and into his latest chapter in road racing.
Alongside the announcement, we also produced social content for Motul USA, capturing Dai’s stints in IMSA’s Michelin Pilot Challenge with Montreal Motorsport Group (MMG) at Daytona International Speedway, Mid-Ohio, and WeatherTech Raceway Laguna Seca.



We produced the official announcement of Motul’s partnership with Dai Yoshihara, filming in Los Angeles and weaving that footage together with our coverage from the Rolex 24 at Daytona, the Long Beach Grand Prix, and archival highlights from Dai’s career.
The piece follows Dai’s journey through motorsport, from the precision of Formula Drift to the challenge of the Pikes Peak International Hill Climb and into his latest chapter in road racing.
Alongside the announcement, we also produced social content for Motul USA, capturing Dai’s stints in IMSA’s Michelin Pilot Challenge with Montreal Motorsport Group (MMG) at Daytona International Speedway, Mid-Ohio, and WeatherTech Raceway Laguna Seca.












